Secret Society of Women Website

Update: Secret Society of Women featured on ABC’s The View in an interview with Lisa Ling!

Role: Creative Direction, Design, Branding, Production
Project: Lisa Ling and Sophia Kim came to us with a challenge: build a world-class social forum for women; a place to share experiences, strength, and wisdom (while still maintaining their anonymity); branded for the modern, sophisticated, stylish woman (not-at-all girly, frilly, or pink); a site that’s expandable, extensible, and flexible enough to handle millions of page-views daily; and complete the entire alpha-site project within 2 weeks—in time to launch during Maria Shriver’s Women’s Conference!! Exkclamation (in conjunction with Leftlane Creative and LYD Labs) rose to the occasion.